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Organisation
Department of Marketing (main work address Antwerp)
Research Unit
Lifecycle:1 Jan 2013 → Today
Organisation profile:
Research topics are :
Retailing
Online shopping
Grocery
Loyalty programs
Merchandising actions
Keywords:Marketing
Disciplines:Marketing
Current researchers
1 - 10 of 11 results
- Lina Altenburg (Member)
- Els Breugelmans (Member)
- Timpe Callebaut (Member)
- Kathleen Cleeren (Member)
- Bart De Langhe (Member)
- Henri Defoor (Member)
- Lieve Heyrman (Member)
- Marco Kotschedoff (Member)
- Wim Lagae (Member)
- Jean-Louis Sterckx (Member)
Projects
1 - 10 of 23
- Human-Machine Interactions in MarketingFrom1 Oct 2023 → TodayFunding: Private funding of national origin - undefined
- The impact of temporary VAT reductions on grocery retailFrom1 Oct 2023 → TodayFunding: BOF - projects
- Sabbatical Els Breugelmans: Reimagining Research and TeachingFrom1 Sep 2023 → 31 Jan 2024Funding: BOF - mobility
- Psychology of Data-Driven DecisionsFrom1 Sep 2023 → TodayFunding: Private funding of national origin - undefined
- THE INTERPLAY OF WORDS AND NUMBERS IN INTUITIVE STATISTICS: IMPLICATIONS FOR HEALTH, WEALTH, AND BUSINESSFrom1 Oct 2022 → TodayFunding: BOF - projects
- Psychology + Data for Better MarketingFrom20 Sep 2022 → TodayFunding: BOF - doctoral mandates
- Retailer and Manufacturer Reactions to the COVID19-pandemicFrom27 Sep 2021 → TodayFunding: Own budget, for example: patrimony, inscription fees, gifts
- Doctoraatsbursaal MarketingFrom22 Sep 2021 → TodayFunding: BOF - doctoral mandates
- The Future of Retailing: Investigating the Effects of Customer Value Enhancing Initiatives on Consumer BehaviourFrom1 Feb 2021 → TodayFunding: BOF - doctoral mandates
- THE IMPACT OF COVID-19 ON GROCERY RETAILINGFrom1 Jan 2021 → 31 Dec 2022Funding: Fund Recuperation Fiscal Exemption
Publications
31 - 40 of 168
- How Do Nutritional Warning Labels Affect Prices?(2022)
Authors: Marco Kotschedoff
- Curro ergo sum. De Vlaamse loopschoenenmarkt in kaart gebracht(2011)
Authors: Jeroen Scheerder, Tim Smits, Wim Lagae, Steven Vos
Pages: 78 - 85 - Cross-Channel Effects of Price Promotions: An Empirical Analysis of the Multi-Channel Grocery Retail Sector(2016)
Authors: Els Breugelmans, Katia Campo
Pages: 333 - 351 - Het professionele wegwielrennen: een economische en marketingdoorlichting(2012)
Authors: Wim Lagae, Daam Van Reeth, Tim Benijts
Pages: 1 - 64 - Rising from the ashes: How brands and categories can overcome product-harm crises(2013)
Authors: Kathleen Cleeren, Marnik Dekimpe
Pages: 58 - 77 - The impact of league reform on the sponsorship of cycling teams (2004-2008)(2009)
Authors: Wim Lagae, Tim Benijts, Benedict Vanclooster, Hans Westerbeek, Fahlström Pergoran
Pages: 228 - 230 - Hawaï(2016)
Authors: Wim Lagae
Pages: 82 - 82 - Can Stock-Outs Act as Scarcity Cues? Impact of Scarcity Message Types and Their Disclosure Time on Number of Items Bought in an Online Fashion Setting(2020)
Authors: Liliana Kowalczyk, Els Breugelmans
Pages: 30 - 38 - Sponsorboogstutters(2015)
Authors: Wim Lagae
Pages: 68 - 68 - Battling for the Household’s Category Buck: Can Economy Private Labels Defend Supermarkets Against the Hard-Discounter Threat?(2016)
Authors: Katia Campo
Pages: 300 - 318