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Organisation
Department of Marketing (main work address Antwerp)
Research Unit
Lifecycle:1 Jan 2013 → Today
Organisation profile:
Research topics are :
Retailing
Online shopping
Grocery
Loyalty programs
Merchandising actions
Keywords:Marketing
Disciplines:Marketing
Projects
21 - 23 of 23
- TRANSKNOWLEDGE.From1 Oct 2013 → 30 Sep 2015Funding: Department Economy, Employment and Internal Affairs
- Who has the power? An empirical investigation of the implications of a retailer-manufacturer power conflict situation.From1 Oct 2012 → 21 Sep 2018Funding: IOF - Industrial Research Fund, FWO fellowships
- Why the poor do not want a car and the wealthy not a Ferrari.From1 Apr 2010 → 30 Sep 2012Funding: National Bank of Belgium
Publications
1 - 10 of 168
- Consumer acceptance of recommendations by interactive decision aids: The joint role of temporal distance and concrete vs. abstract communications(2011)
Authors: Els Breugelmans
Pages: 233 - 264 - Don’t mess with our club(2016)
Authors: Wim Lagae
Pages: 29 - 29 - Can Consumers Learn Price Dispersion? Evidence for Dispersion Spillover across Categories(2022)
Authors: Bart De Langhe
Pages: 756 - 774 - Wattagepaspoort(2023)
Authors: Wim Lagae
Pages: 82 - 82 - De aanbodzijde van de sportmarkt op lokaal niveau: eigenheid, gelijkenissen en interorganisationele verhoudingen(2011)
Authors: Steven Vos, Jeroen Scheerder, Stefan Kesenne, Wim Lagae, Bart Vanreusel
Pages: 33 - 69 - The public perception on doping in cycling in Flanders: differences among population groups(2021)
Authors: Daam Van Reeth, Wim Lagae
Pages: 188 - 216Number of pages: 29 - Empirical Studies on Conflict Delistings(2018)
Authors: Sara Van der Maelen, Els Breugelmans, Kathleen Cleeren
- What is happening to my nearby stores? The own- and cross-effect of a radical store transformation on existing customers(2024)
Authors: Els Breugelmans
Pages: 217 - 238 - A bigger slice of the pie for multi-channel retail chains: When does consumers’ online channel use expand retailers’ share of wallet?(2016)
Authors: Kristina Melis, Katia Campo, Lien Lamey, Els Breugelmans
Pages: 268 - 286 - Multi-channel grocery buying: a multi-channel multi-chain investigation.(2015)
Authors: Kristina Melis, Katia Campo, Lien Lamey, Els Breugelmans