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Building capabilities to manage strategic alliances

Tijdschriftbijdrage - Tijdschriftartikel

Recently, academics have attributed a large part of alliance success to a firm's ability to successfully manage its alliances, also called its level of alliance management capability. We contribute to this growing body of literature by (1) verifying the impact of alliance management capability on alliance performance and (2) analyzing the drivers of alliance management capability. We measure this capability through four types of alliance learning processes and study how each of these processes affects alliance outcome. Furthermore, we take into account several possible drivers of alliance management capability such as organizational culture, commitment of the top team, alliance experience and the alliance function. We refine the results by examining how these factors affect each of the four learning processes underpinning alliance management capability. Our research model will be tested on a sample of 189 Belgian companies using PLS. We find that the commitment of the top management team is the most critical factor in explaining success with alliances. (C) 2011 Elsevier Inc. All rights reserved.
Tijdschrift: INDUSTRIAL MARKETING MANAGEMENT
ISSN: 0019-8501
Issue: 6
Volume: 40
Pagina's: 875 - 886
Jaar van publicatie:2011
Trefwoorden:Alliance capability, Knowledge management, Organizational learning, Network competence, Alliance management
BOF-keylabel:ja
IOF-keylabel:ja
BOF-publication weight:3
CSS-citation score:2
Authors from:Higher Education
Toegankelijkheid:Closed