Global brain inspired alignment by Drupal: between strategic problems, practical web development and cognitive insights.

The global brain is a metaphorical description of what the Internet can become. For many, the Internet is a knowledge system, but a brain is about intelligence. This paper will make a global brain inspired alignment by adding the notion of aggregative intelligence to the global brain vision. Such an alignment can be particularly useful for RnD management. The paper will present a case study, an interdisciplinary analysis and an action-research experiment. The case is about Drupal, an open source content management system. The interdisciplinary analysis is about complex adaptive systems, multi-agent systems and feedback mechanisms. The case and the analysis lead to alignment statements, which are further illustrated by an action-research experiment. The experiment is about the course Web Service Development for Business. In this course, the alignment statements are applied to build social-software and web 2.0 applications, using Drupal as framework. The case study, the analysis and the experiment denote hypotheses that can be verified in future studies.

Jaar van publicatie:2010

Trefwoorden:innovation management, Global brain, Drupal, Web services