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Researcher
Lien Lamey
- Disciplines:Market research, Marketing channels and retailing, Marketing models
Affiliations
- Department of Marketing (main work address Antwerp) (Research unit)
Member
From1 Oct 2013 → 30 Sep 2014 - Department of Marketing and Organisation Studies (MO), Leuven (Research unit)
Member
From1 Oct 2007 → 30 Sep 2013 - Department of Marketing (main work address Leuven) (Research unit)
Member
From1 Nov 2005 → Today
Projects
1 - 10 of 10
- Doctoraatsbursaal MarketingFrom22 Sep 2021 → TodayFunding: BOF - doctoral mandates
- The Future of Retailing: Investigating the Effects of Customer Value Enhancing Initiatives on Consumer BehaviourFrom1 Feb 2021 → TodayFunding: BOF - doctoral mandates
- THE IMPACT OF COVID-19 ON GROCERY RETAILINGFrom1 Jan 2021 → 31 Dec 2022Funding: Fund Recuperation Fiscal Exemption
- The Future of Retailing: The Impact of Customer Value Enhancing Initiatives on Firm Value, Customer Perceptions and Shopping BehaviorFrom1 Oct 2020 → TodayFunding: BOF - projects
- Linguistic Cues in Online Product ReviewsFrom19 Feb 2018 → 21 Dec 2022Funding: Private funding of national origin - undefined
- Bricks plus clicks: the success factors of multi-channel retailing.From1 Oct 2016 → 12 Jan 2018Funding: BOF - Other initiatives
- Bricks plus clicks: the success factors of multi-channel retailing.From1 Oct 2014 → 30 Sep 2016Funding: BOF - Other initiatives
- Manufacturers and Retailers Going Healthy: A Standard Health Symbol and Proliferation into a Healthy Line.From1 Jan 2014 → 31 Dec 2017Funding: FWO research project (including WEAVE projects)
- A retailer's private-label portfolio: budget, standard and premium private labels.From1 Jan 2011 → 31 Dec 2014Funding: FWO research project (including WEAVE projects)
- Support for creating and implementing websurveys.From1 Apr 2010 → 30 Sep 2012Funding: National Bank of Belgium
Publications
1 - 10 of 18
- The Future of Physical Stores: Creating Reasons for Customers to Visit(2023)
Authors: Els Breugelmans, Lina Altenburg, Lien Lamey
- Linguistic Cues in Online Product Reviews(2022)
Authors: Xzavier He, Lien Lamey, Barbara Briers
- The Impact of Organic Specialist Store Entry on Category Performance at Incumbent Stores.(2022)
Authors: Lien Lamey
Pages: 97 - 113 - Going Healthy: How Product Characteristics Influence the Sales Impact of Front-of-Pack Health Symbols(2022)
Authors: Stijn Maesen, Lien Lamey, Anne ter Braak
Pages: 108 - 130 - Going Online for Groceries: Drivers of Category Share of Wallet Expansion.(2021)
Authors: Lien Lamey, Els Breugelmans
Pages: 154 - 172 - How Do Customers Alter Their Basket Composition When They Perceive the Retail Store to Be Crowded? An Empirical Study.(2021)
Authors: Lien Lamey, Anne ter Braak, Maya Vuegen
Pages: 207 - 216 - Retail Service Innovations and Their Impact on Retailer Shareholder Value: Evidence From an Event Study.(2021)
Authors: Lien Lamey, Els Breugelmans, Anne ter Braak
Pages: 811 - 833 - New product success in the consumer packaged goods industry: A shopper marketing approach(2018)
Authors: Lien Lamey, Marnik Dekimpe
Pages: 432 - 452 - The battle of traditional retailers versus discounters: The role of PL tiers(2017)
Authors: Lien Lamey, Gizem Hökelekli, Frank Verboven
Pages: 11 - 22 - Private label line proliferation and private label tier pricing: A new dimension of competition between private labels and national brands(2017)
Authors: Gizem Hökelekli, Lien Lamey, Frank Verboven
Pages: 39 - 52