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Organisation
Department of Marketing (main work address Antwerp)
Research Unit
Lifecycle:1 Jan 2013 → Today
Organisation profile:
Research topics are :
Retailing
Online shopping
Grocery
Loyalty programs
Merchandising actions
Keywords:Marketing
Disciplines:Marketing
Current researchers
1 - 10 of 11 results
- Lina Altenburg (Member)
- Els Breugelmans (Member)
- Timpe Callebaut (Member)
- Kathleen Cleeren (Member)
- Bart De Langhe (Member)
- Henri Defoor (Member)
- Lieve Heyrman (Member)
- Marco Kotschedoff (Member)
- Wim Lagae (Member)
- Jean-Louis Sterckx (Member)
Projects
1 - 10 of 23
- Human-Machine Interactions in MarketingFrom1 Oct 2023 → TodayFunding: Private funding of national origin - undefined
- The impact of temporary VAT reductions on grocery retailFrom1 Oct 2023 → TodayFunding: BOF - projects
- Sabbatical Els Breugelmans: Reimagining Research and TeachingFrom1 Sep 2023 → 31 Jan 2024Funding: BOF - mobility
- Psychology of Data-Driven DecisionsFrom1 Sep 2023 → TodayFunding: Private funding of national origin - undefined
- THE INTERPLAY OF WORDS AND NUMBERS IN INTUITIVE STATISTICS: IMPLICATIONS FOR HEALTH, WEALTH, AND BUSINESSFrom1 Oct 2022 → TodayFunding: BOF - projects
- Psychology + Data for Better MarketingFrom20 Sep 2022 → TodayFunding: BOF - doctoral mandates
- Retailer and Manufacturer Reactions to the COVID19-pandemicFrom27 Sep 2021 → TodayFunding: Own budget, for example: patrimony, inscription fees, gifts
- Doctoraatsbursaal MarketingFrom22 Sep 2021 → TodayFunding: BOF - doctoral mandates
- The Future of Retailing: Investigating the Effects of Customer Value Enhancing Initiatives on Consumer BehaviourFrom1 Feb 2021 → TodayFunding: BOF - doctoral mandates
- THE IMPACT OF COVID-19 ON GROCERY RETAILINGFrom1 Jan 2021 → 31 Dec 2022Funding: Fund Recuperation Fiscal Exemption
Publications
1 - 10 of 169
- Product unavailability(2018)
Authors: Els Breugelmans
Pages: 202 - 219Number of pages: 18 - Sponsorkrimp(2016)
Authors: Wim Lagae
Pages: 25 - 25 - Het meten van concurrentie in lokale dienstenmarkten(2008)
Authors: Kathleen Cleeren, Marnik Dekimpe, Frank Verboven
Pages: 173 - 185 - Bezigheidstherapie(2019)
Authors: Wim Lagae
Pages: 21 - 21 - Using program theory to evaluate sport league reforms: The case of professional road cycling(2012)
Authors: Tim Benijts, Wim Lagae
Pages: 83 - 109 - Hervormingen binnen het internationale wegwielrennen. Utopie of realiteit?(2016)
Authors: Wim Lagae, Daam Van Reeth
Pages: 201 - 212 - Something free or something off? A comparative study of the purchase effects of premiums and price cuts(2018)
Authors: Bram Foubert, Els Breugelmans, Karen Gedenk, Charlotte Rolef
Pages: 5 - 20 - Do People Understand the Benefit of Diversification?(2021)
Authors: Bart De Langhe
Pages: 7322 - 7343 - Koekenbak(2015)
Authors: Wim Lagae
Pages: 70 - 70 - Improving Sales of Private Labels in Store(2015)
Authors: Katia Campo
Pages: 3 - 7Number of pages: 5