T. W. Andreassen, L. Lervik-Olsen, H. Snyder,
Allard VAN RIEL, J. Sweeney, Y. Van Vaerenbergh
Purpose Building on the multi-divisional business model (M-model), the purpose of this paper is to develop a better understanding of triadic business models – T-models – and how they create value for their three categories of stakeholders, i.e., the suppliers, the platform firm and the buyers. The research question that guides the present study is twofold: How is value created individually and collectively in triadic business models and what ...