SME innovativeness in a dynamic environment University of Antwerp
It has been suggested that, in dynamic environments, the combination of causation and effectuation will boost an SME's innovative performance, compared to a sole focus on planning. To statistically test this claim, we develop a contingency model for business planning, which considers effectuation as an internal and environmental dynamism as an external boundary condition. As expected, we find that causation positively relates to an SME's ...