Access to international tourism markets by local actors. A systems thinking-based analysis on enhancing the collective capacity of a destination to attract the desired type of tourism: The case of the Cajas Massif Biosphere Area KU Leuven
Tourism has long been sought as a promising path for local development. With this objective in mind the attraction of international markets is particularly interesting because they stimulate innovation, offer varied segments and generate income from abroad. Furthermore, the steady increase of international travellers and the wide dissemination of communication technologies create a positive environment for exploiting those opportunities. In ...