OZR Backup mandate: The use of information provision as green nudging techniques: do they work to promote pro-environmental behavior in the online purchasing process? Vrije Universiteit Brussel
The development of e-commerce has undeniably created significant logistic and environmental challenges, especially in the last-mile delivery. Additionally, customers are becoming more and more demanding in areas such as delivery speed, delivery cost, and delivery location, putting further strain on the environment and last- mile challenges. As a society, we only pay a fraction of the harm we produce as the impact of external cost are not fully ...