Commerciƫle exploitatie van de menselijke afbeelding, naam en stem KU Leuven
On 18 December 2017, French newspapers reported that an anonymous photographer tried to sell pictures of the mortal remains of rock-star Johnny Hallyday who died ten days earlier. Although the attempt caused widespread indignation, it was only another illustration of the lucrative market that has formed around the personality of public figures.The project researches the legal framework governing the commercial exploitation of the image, name and ...