< Back to previous page
Researcher
Steve Muylle
- Research Expertise (Vlerick Business School):Digital transformation, Digital strategy and innovation, E-commerce, electronic intermediaries and digital platforms, B2B Marketing, B2B customer experience, brand and marcomms.
- Keywords (Ghent University):Digitalization, Digital Strategy, e-commerce, Digital Innovation
- Disciplines (Vlerick Business School):Marketing, Other economics and business not elsewhere classified, Business-to-business marketing, Innovation and technology management
- Disciplines (Ghent University):Marketing, Other economics and business not elsewhere classified, Business-to-business marketing
- See also: Steve Muylle (Vlerick Business School)