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Researcher
Sara LEROI-WERELDS
- Keywords:Economics and applied economics
- Disciplines:Consumer behaviour, Marketing models, Marketing not elsewhere classified
Affiliations
- Marketing & Strategy (Department)
Member
From1 Oct 2009 → Today - Faculty of Business Economics (Faculty)
Member
From1 Oct 2009 → Today - Marketing (Research group)
Member
From1 Oct 2008 → Today - Management (Division)
Member
From1 Oct 2008 → 30 Sep 2009
Projects
1 - 4 of 4
- Person-centered rehabilitation from a marketing perspectiveFrom1 Jan 2024 → TodayFunding: BOF - projects
- Making Healthcare Technology A Success Story: Developing A Patient-centric Toolset to Design, Manage, Evaluate and Optimize Patient Healthcare Technology Usage.From1 Oct 2023 → TodayFunding: Foreign foundations, funds with scientific view
- The impact of frontline service technologies on the customers' and employees' wellbeing: Applications in healthcareFrom19 Sep 2021 → TodayFunding: BOF - doctoral mandates
- Health care through a service marketing lens: From disease centricity to patient centricityFrom1 Oct 2018 → 30 Sep 2022Funding: BOF - Doctoral projects
Publications
21 - 30 of 32
- Going beyond the service exchange: Investigating an engagement platform for customer learning(2015)
Authors: Sara LEROI-WERELDS, Sandra STREUKENS
Number of pages: 7 - Does communicating the customer's resource integrating role improve or diminish advertising effectiveness?(2015)
Authors: Sara LEROI-WERELDS, Sandra STREUKENS, Yves Van Vaerenbergh
Pages: 1 - 1 - The Value of the Supermarket: a Cross-Retail Format Study of Holbrook’s Typology(2014)
Authors: Kim WILLEMS, Sara LEROI-WERELDS, Gilbert SWINNEN
Pages: 150 - 150 - The effect of co-production process and outcome on customer evaluative judgments(2014)
Authors: Anne MERKEN, Sandra STREUKENS, Sara LEROI-WERELDS
Pages: 137 - 137 - Assessing the value of commonly used methods for measuring customer value: a multi-setting empirical study(2014)
Authors: Sara LEROI-WERELDS, Sandra STREUKENS, Michael K. Brady, Gilbert SWINNEN
Pages: 430 - 451 - Creating service value: a cross-retail format study of Holbrook’s typology(2014)
Authors: Kim WILLEMS, Sara LEROI-WERELDS, Gilbert SWINNEN
Pages: 14 - 19 - Communicating value from a service dominant logic perspective: the explicitness of the customer's resource integrating role in advertising(2013)
Authors: Sara LEROI-WERELDS, Sandra STREUKENS, Anne MERKEN, Wim JANSSENS
Pages: 395 - 395 - Toward a Better Understanding of Customer Value: Empirical Studies from a Service-Dominant Logic Perspective(2013)
Authors: Sara LEROI-WERELDS, Sandra STREUKENS
Number of pages: 277 - To Participate or Not Participate. Exploring the Perceived Value of Co-production(2013)
Authors: Anne MERKEN, Sandra STREUKENS, Sara LEROI-WERELDS
Pages: 394 - 394 - Value Co-Creation and the Psychological Capital of the Customer(2012)
Authors: Sara LEROI-WERELDS, Sandra STREUKENS
Pages: 369 - 369