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Researcher
Sara LEROI-WERELDS
- Keywords:Economics and applied economics
- Disciplines:Consumer behaviour, Marketing models, Marketing not elsewhere classified
Affiliations
- Marketing & Strategy (Department)
Member
From1 Oct 2009 → Today - Faculty of Business Economics (Faculty)
Member
From1 Oct 2009 → Today - Marketing (Research group)
Member
From1 Oct 2008 → Today - Management (Division)
Member
From1 Oct 2008 → 30 Sep 2009
Projects
1 - 4 of 4
- Person-centered rehabilitation from a marketing perspectiveFrom1 Jan 2024 → TodayFunding: BOF - projects
- Making Healthcare Technology A Success Story: Developing A Patient-centric Toolset to Design, Manage, Evaluate and Optimize Patient Healthcare Technology Usage.From1 Oct 2023 → TodayFunding: Foreign foundations, funds with scientific view
- The impact of frontline service technologies on the customers' and employees' wellbeing: Applications in healthcareFrom19 Sep 2021 → TodayFunding: BOF - doctoral mandates
- Health care through a service marketing lens: From disease centricity to patient centricityFrom1 Oct 2018 → 30 Sep 2022Funding: BOF - Doctoral projects
Publications
1 - 10 of 32
- Beyond patient charts: Navigating the path to person centricity from a healthcare and service management perspective(2024)
Authors: Ellen PIPERS, Sara LEROI-WERELDS
- To automate or not to automate? A contingency approach to service automation(2023)
Authors: Eline HOTTAT, Sara LEROI-WERELDS, Sandra STREUKENS
Pages: 696 - 724 - Usage of alternative cementitious binders containing naturally occurring radioactive by-products: The industry's perspective(2023)
Authors: Nazanin LOVE, Robbe Geysmans, Sara LEROI-WERELDS, Tanja Perko, Robert MALINA, Wouter SCHROEYERS
- Toward a more balanced customer perspective on automated service interactions(2022)
Authors: Eline HOTTAT, Sara LEROI-WERELDS
Number of pages: 368 - Conceptualising Customer Value in Physical Retail: A Marketing Perspective(2021)
Authors: Sara LEROI-WERELDS
Pages: 9 - 24 - Value proposition dynamics in response to external event triggers(2021)
Authors: Sara LEROI-WERELDS, Katrien Verleye, Nathan Line, Liliana Bove
Pages: 274 - 283 - Boosting customer engagement through gamification: A customer engagement marketing approach(2019)
Authors: Sandra STREUKENS, Allard VAN RIEL, Daria NOVIKOVA, Sara LEROI-WERELDS
Pages: 35 - 54Number of pages: 20 - An update on customer value: state of the art, revised typology, and research agenda(2019)
Authors: Sara LEROI-WERELDS
Pages: 650 - 680 - Conceptualizing the value of physical retailers: comparing marketing and retail design perspectives(2018)
Authors: Elisa SERVAIS, Sara LEROI-WERELDS, Katelijn QUARTIER, Jan VANRIE
Pages: 41 - 48 - Understanding and supporting the value of gamification for the user: A service theory perspective(2018)
Authors: Sara LEROI-WERELDS, Sandra STREUKENS
Number of pages: 7