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Researcher
Remco Beek
- Keywords:Physical education and physiotherapy
- Disciplines:Management of sport and physical activity, Consumer behaviour
Affiliations
- Sport and Society (Research group)
Member
From15 May 2020 → Today - Movement and Sport Sciences (Department)
Member
From15 May 2020 → Today - Movement and Sport Sciences (Department)
Member
From15 May 2020 → 20 Oct 2022 - Faculty of Physical Education and Physical Therapy (Faculty)
Member
From19 Mar 2020 → 11 Jan 2024
Publications
1 - 8 of 8
- The changing game of sponsorship(2024)
Authors: Remco Beek
Number of pages: 444 - Sponsorship and social justice: Brand positioning on diversity and inclusion in sport marketing during the 2020 UEFA European football championships.(2023)
Authors: Remco Beek, Jo Van Hoecke, Inge Derom
Pages: 538-557 - Sponsoring the UEFA Champions League: Exploring the impact on brand equity among fan profiles.(2023)
Authors: Remco Beek, Inge Derom
Pages: 563-580 - Sponsorship eras in the English Premier League: changing industries and globalization between 1992 and 2021(2022)
Authors: Remco Beek, Inge Derom
Pages: 349-366 - Soccer Esports in Europe(2021)
Authors: Remco Beek
Pages: 104-126Number of pages: 23 - Global football(2018)
Authors: Remco Beek, Martijn Ernest
Pages: 20-32 - How Three Japanese City Marathon Brands Overcame Double Jeopardy(2016)
Authors: Frank Go, Chin-Kuang Chen, Remco Beek
Pages: 89-122 - Legacy of Hallmark Events: Cross-Cultural Analysis Among Emerging Destinations
Authors: Remco Beek, Frank Go
Pages: 273-314