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Researcher

Charlotte De Backer

  • Research Expertise:I have expertise in conducting interdisciplinary research in the fields of social language (gossip, past research) and food studies (current research). Methods I use include large-scale surveys, (online) experiments, psychophysiology measures (eye-tracking, skin conductance, EEG, Facial Expression Analyses - I am a certified Facial Action Coder), interviews and focus groups, nutritional content analyses, and framing analyses.
  • Keywords:FOOD RESEARCH, FOOD MEDIA, SOCIAL BEHAVIOUR, FOOD CONSUMPTION, MEDIA-USE, EVOLUTIONARY PSYCHOLOGY, Political and social sciences
  • Disciplines:Interpersonal communication, Science and health communication, Media audience research, Media sociology
  • Research techniques:I have experience with both qualitative and quantitative research methods. I am currently training to work with psychophysiological equipment (eye tracking, heart rate measurement, facereader). I also hold a FACS certificate to analyse facial expressions and to teach about this methodology.
  • Users of research expertise:I (can) work with fellow scientists, students, non-profit organizations and (food) industries.