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Project

Celebrity acitivism: An Empirical Study of the Co-operation between Social Movements and Flemish Celebrities.

The core question of this project looks at how celebrity engagements exert influence on the operations of social movements, and on the relationships of these social movements with one another and with the citizens-consumers. To what extent and in what way is the support of a famous person a necessity for a social movement in a society dominated by media and market-philosophy? In what ways does the presence of the celebrity-activist influence the ideas and actions within the movement or action group? What, if any, are the changes in the relationships between movements that do and do not used a famous face, and, finally, what impact does the introduction of celebrityactivists procure with the wider audience?
Date:1 Jan 2009 →  31 Dec 2012
Keywords:SOCIAL STRUCTURES, CELEBRITY ACTIVISM, MEDIA CULTURE
Disciplines:Applied sociology, Communication sciences, Journalism and professional writing, Media studies, Other media and communications