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Organisation
Department of Marketing, Innovation and Organisation
Department
Main organisation:Faculty of Economics and Business Administration
Lifecycle:1 Oct 2018 → Today
Organisation profile:The Department of Marketing, Innovation and Organisation is part of the Faculty of Economics and Business Administration. Its research is centered around the areas of marketing, innovation and organisation.
Keywords:organisatie, innovatie, Marketing
Disciplines:Marketing
Current researchers
71 - 80 of 153 results
- Bayan Khalifa (Member)
- Sebastian Klein (Member)
- Tom Kluijtmans (Member)
- Mirjam Knockaert (Member)
- Barbara Kobuszewski Volles (Member)
- Gosia Kozusznik (Member)
- Bart Larivière (Member)
- Cathy Lecocq (Member)
- Fred Lemke (Member)
- Abigail Levrau (Member)
Projects
71 - 80 of 82
- Unraveling the black box of how leaders affect employee wellbeingFrom1 Oct 2017 → 30 Sep 2021Funding: BOF - Doctoral projects
- Approach and loss aversion: Effects of cognitive protective biases in public health campaignsFrom1 Oct 2017 → 30 Sep 2021Funding: BOF - Doctoral projects
- The Impact of Normative Cues on Consumers' Food IntakeFrom1 Oct 2016 → 30 Sep 2020Funding: BOF - Doctoral projects
- STOREFrom1 Jan 2016 → 31 Dec 2020Funding: Decretal Policy Research Centres with relevancy to policy
- Employer branding: Word-of-mouth in recruitmentFrom1 Oct 2015 → 30 Sep 2020Funding: FWO fellowships, BOF - Other initiatives
- Opening up the black box of science park effectivenessFrom1 Oct 2015 → 14 Dec 2019Funding: BOF - Doctoral projects
- Leveraging the power of social influence for customer relationship management: identifying and developing influential customers using social network analysisFrom1 Sep 2015 → 31 Aug 2022Funding: BOF - Doctoral projects
- Does the eye catch it all? The impact of consuming with our eyes on marketing effectiveness.From1 Jan 2015 → 31 Dec 2018Funding: IWT personal funding - strategic basic research grants, IWT personal funding - specialisation scholarships
- Employee performance management, well-being and performance in universitiesFrom1 Jan 2015 → 30 Sep 2020Funding: BOF - Doctoral projects
- Recruiting human capital: New directions in word-of-mouth researchFrom1 Jan 2015 → 30 Sep 2021Funding: BOF - Doctoral projects
Publications
1 - 10 of 1579
- Het Europees minimumloon : lakmoesproef voor een sociaal Europa(2014)
Authors: O Pintelon, Stan De Spiegelaere
Pages: 64 - 73 - Tempt me just a little bit more: the effect of prior food temptation actionability on goal activation and consumption(2008)
Authors: Kelly Geyskens, Siegfried Dewitte, Mario Pandelaere, Luk Warlop
Pages: 600 - 610 - Wat gebeurt op het werk, blijft daar niet(2018)
Authors: Stan De Spiegelaere
Pages: 31 - 38 - Advertising repetition and complexity of digital signage advertisements: simplicity rules!(2010)
Authors: Neal Van Loock, Iris Vermeir, Maggie Geuens
Number of pages: 1 - Put the chips & candies first : how food assortmentsU+2019 in-store positioning can make a difference(2019)
Authors: Julie Verstraeten, Maggie Geuens
Number of pages: 1 - Does loyalty span domains? Examining the relationship between consumer loyalty and other loyalties and its influence on happiness(2012)
Authors: Bart Larivière, L Aksoy, TL Keiningham, A Buoye, L Williams, I Wilson
Number of pages: 1 - Culture and competitiveness: a cross-national investigation of the satisfaction, commitment, loyalty linkage for mobile telecommunications services across eight countries(2011)
Authors: L Aksoy, A Buoye, P Aksoy, Bart Larivière
Number of pages: 1 - Investeringen in service en klanttevredenheid moeten kwantificeerbaar en rendabel zijn! Trends en tips om over na te denken en te doen(2009)
Authors: Bart Larivière
Pages: 113 - 119 - Consumer well-being dimensions and life satisfaction: investigating the moderating effects of regulatory focus, maximizers/satisficers, and customer demographics(2013)
Authors: Bart Larivière
Number of pages: 1 - Advertising beauty can influence children's advertising model perception, self-perception and advertising effectiveness(2013)
Authors: Iris Vermeir, Dieneke Van de Sompel
Number of pages: 1