Researcher
Pieter De Pauw
- Disciplines:Communication management
Affiliations
- Department of Social Work and Social Pedagogy (Department)
Member
From6 Apr 2020 → 31 Dec 2020 - Department of Communication Sciences (Department)
Member
From1 Sep 2014 → 30 Jun 2019 - Department of Sociology (Department)
Member
From1 Oct 2009 → 30 Sep 2012
Publications
1 - 10 of 15
- Taking children's advertising literacy to a higher level : a multilevel analysis exploring the influence of parents, peers, and teachers(2019)
Authors: Pieter De Pauw, Veroline Cauberghe
Pages: 1197 - 1221 - Considering children’s advertising literacy from a methodological point of view : past practices and future recommendations(2019)
Authors: Brahim Zarouali, Pieter De Pauw, Michel Walrave, Karolien Poels, Veroline Cauberghe
Pages: 196 - 213 - Children's advertising literacy : empowering children to cope with advertising. A multiperspective inquiry into children's abilities to critically process contemporary advertising(2018)
Authors: Pieter De Pauw
- From persuasive messages to tactics : exploring children’s knowledge and judgement of new advertising formats(2018)
Authors: Pieter De Pauw, Ralf De Wolf, Veroline Cauberghe
Pages: 2604 - 2628 - Disclosing brand placement to young children(2018)
Authors: Pieter De Pauw, Veroline Cauberghe
Pages: 508 - 525 - Taking advertising literacy to a higher level : an exploratory multilevel analysis of children's advertising literacy(2017)
Authors: Pieter De Pauw, Veroline Cauberghe, Liselot Hudders
Number of pages: 1 - AdLit : children's advertising literacy in a new media environment(2015)
Authors: Liselot Hudders, Veroline Cauberghe, Katarina Panic, Britt Adams, Kristien Daems, Pieter De Pauw, Patrick De Pelsmacker, Liesbeth Hellemans, Eva Lievens, Brahim Zarouali
Number of pages: 1 - Children's processing of new advertising formats: how to improve children's dispositional and situational advertising literacy?(2015)
Authors: Pieter De Pauw, Veroline Cauberghe, Katarina Panic, Brahim Zarouali
Pages: 1 - 2 - Mediabezit en gebruik bij minderjarigen: een rapport in het kader van het AdLit onderzoeksprojec(2015)
Authors: Brahim Zarouali, Pieter De Pauw, Michel Walrave, Karolien Poels, Katrina Panic, Veroline Cauberghe
Number of pages: 1 - Diversiteit in en tussen jeugdbewegingen in Vlaanderen(2012)
Authors: Pieter De Pauw, Filip Coussée, Hans Vermeersch, Mieke Van Houtte, Nicole Vettenburg
Pages: 24 - 27